Our activity > Dementia

IFCF supports Alzheimer’s Research UK Virtual Pub Quiz

Alzheimer’s Research UK is predicting a drop in income by up to 45% this year as a result of COVID-19. Dementia research needs our support now more than ever, so as long-term supporters of the charity we want to do everything we can to help.

Iceland Foods Charitable Foundation supported Alzheimer’s Research UK  Virtual Pub Quiz – hosted by TV-star Scarlett Moffatt by match-funding the first £20,000 worth of donations.

For the past few weeks, Jay’s Virtual Pub Quiz, which is hosted on YouTube, has been supporting Alzheimer’s Research UK.  Scarlett’s quiz was the third in the series, all three quizzes have been hugely successful raising over £337k (including gift aid) and are available to watch here